Autore: Debora FerraraPagina 2 di 2
COLLECTION AND DEVELOPMENT – divide the runway collection in themes and create a moodboard for each one– define the color palette– analyse fabrics used, prints and patterns, hardware…
BUILDING A BRAND – take a story and create a passionate storytelling– moodboard and conceptboard– definying brand vision, brand mission, brand philosophy and target– gathering historical information and…
Discover the Illy world through a deep brand analysis.
Marc Jacobs brand analysis.
Find out the american brand DNA.